What is there to do in Miami?


Simonetta brings us to some of her favourite spots in Miami. Test them out as a couple or with friends. There more to Miami than shopping, but it’s a good place to start!


Les Miami isn't short on shops, with its wide range of malls that are enough to satisfy every fashion lover. If you are looking for somewhere a bit out of the ordinary, try heading to the car park at 1111 Lincoln Road. Designed by the architecture firm Herzog & de Meuron (the designers of Beijing stadium), this concrete and glass car park has no walls and is entirely open, with a 360° view of the city and the beach. With stylish décor that matches the city's image perfectly, you will discover innovative retail spaces selling all the big names in fashion today. Feeling peckish? There is a wide range of restaurants to choose from, but we recommend the delicious burgers at Danny Meyer's Shake Shack, the New York brand that is bringing happiness to Miami's residents and visitors alike. And if this destination particularly inspires you, you can organise your own party or even get married there. Functions take place on the seventh floor, and the view, setting and décor will certainly leave an impression on your guests!  


Recharge your batteries


Au In the heart of South Beach, the Setai is the ideal place to relax, where luxury and good taste live side by side in perfect harmony, something that is rather rare in Miami. Inspired by Art Deco architecture, the décor has Asian influences and is reminiscent of the most beautiful Indonesian hotels. The three swimming pools complement the hotel's private beach perfectly and the spa is a truly peaceful haven in harmony with nature.


Parachute jumping


For a change from the beach, take to the heights and discover Florida from a new angle. Whether you are a beginner or a seasoned pro, jumping solo or in tandem, there's something for everyone.

A night on the town


There is nothing better than a rooftop bar to enjoy the setting sun. And the top pick is, without a doubt, Sugar. Perched on the 40th floor of an ultra-stylish hotel, Sugar plunges you into the luxurious setting of a hanging garden with a sublime view over the skyline and Miami. An appointment with the beautiful people of Miami awaits, where the cocktails are sipped in moderation!



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